Sunday, August 12, 2012

Capitalize on your websites/ Live streams


How to capitalize on your live streams

The technology involved in streaming live video over the Internet has grown over the past few years. The traditional sources of revenue include the use of strategically placed ads.  There are several sources for a publisher to generate this revenue.  The first and most popular would be Google AdSense.  As far as pay per click revenue is concerned Google offers a large catalog of advertisers that cater to every interest available.  Another ad revenue sight that caters to web publishers is Link share and Commission junction.  I have used both of these companies.  They differ slightly from AdSense, but still offer web publishers a variety of affiliate networks that allow for the inclusion of commission revenue.

Once you have applied to one of the ad publisher accounts, it is time to include their source code on your webpage.
 Example of a source code for one of my advertisers Soda Stream below.

SodaStream (Soda-Club) USA 125x125 Green Static

These links allow everyone who logs onto your website to view your video content to see the banners created by your advertisers.  There is a call to action for the revenue to generate. Most of these ads require the web viewer to click on these links. The clicks are recorded wich enables the advertisers to reimburse the webmaster or owner of the webpage for the advertising lead generated by the click.

Ok so now you have your webpage designed your stream feed embedded, but nobody knows your site exists.  This is when you promote your site. The most popular way to do this is by utilizing SEO’s or search engine optimization. This is a sure fire way to generate more hits to your website.  Put your website at the top of the search lists on Google, Yahoo, Bing, and all the other search engines. 

This is a simplified introduction to this process for more information check out a few sources: